Description
Author Dan Predpall says “in the nearly forty years that I’ve been a consultant, working for large consulting firms, and starting several small businesses, I’ve never seen a better time to become an independent consultant and monetize your skills and knowledge.” Dan wrote this book with two audiences in mind: aspiring consultants, and established consultants. For those interested in starting a home business, this book is a great “training manual” that will provide the guidance needed to get off to a good start. Established consultants will find many actionable tips and techniques that will “unlock their potential” and accelerate growth. More specifically, the book covers: – Seven essential factors that combine to create a powerful “consultant’s mindset” – How to describe your service offering in a way that prospects want to know more – Discover six “influencers” that, if used in your proposals, will reduce purchase anxiety and increase buyer interest – How to create a lead generation system that will fill your sales funnel – A framework for writing successful proposals – Marketing on the Internet: a new frontier where consultants can market their services – The Consultant’s Problem Solving Framework, a nine-step process for solving your customer’s problems every time. – How to communicate with your customers so they come back for more – Why project management can be your best marketing tool – A complete business plan for starting your consultancy – How to create your very own “roadmap to success” in consulting
