Description
The essential handbook for actors-a modern classic-in a newly updated edition. Since its original publication, Acting as a Business has earned a reputation as an indispensable tool for working and aspiring actors. Avoiding the usual advice about persistence and luck, Brian O’Neil provides clear-cut guidelines that will give actors a solid knowledge of the business behind their art. It’s packed with practical information-on everything from what to say in a cover letter to where to stand when performing in an agent’s office-including: — Tactics for getting an agent, including preparing for the interview — How to research who will be casting what-and whether there is a role for you-well in advance — Examples of correspondence to agents and casting directors for both beginning and advanced professionals — A detailed analysis of the current trend of paying to meet industry personnel — How to communicate effectively with an agent or personal manager — Creative ways to use the internet and social media O’Neil has updated Acting as a Business to keep up with the latest show-business trends, making this fifth edition a reference no actor should be without Brian O’Neil is a former talent agent and personal manager who has represented actors for theater, film, television, commercials, and radio. As a talent representative, he was responsible for the career guidance and professional placement for hundreds of actors. Brian is the founder of Acting as a Business, a one-on-one career-consultation and career-coaching service for actors. He is a frequent guest-lecturer at some of the nation’s finest acting-training programs including the Yale School of Drama and the Juilliard School.




