Description
A straight-shooting Silicon Valley executive reveals insider career strategies to becoming a great leader, developing your network, succeeding without wasting time, and managing trade-offs between your work and life so your life works. Patty Azzarello became the youngest general manager at Hewlett-Packard at age thirty-three, ran a $1 billion software business at thirty-five, and became a CEO at thirty-eight-all without turning into a self-centered, miserable jerk. In Rise, Azzarello shares the insider secrets to advancing your career (while having a life) in three practical steps: Do Better: Set ruthless priorities, and work and lead more strategically to deal with frustrating obstacles. Look Better: Build your credibility with the people who can help (or blacklist) you. Connect Better: Develop your network without being political. Get on “the List” of people who get the best opportunities. Whether you are just starting up the corporate ladder, stuck midcareer, transitioning, or eyeing the corner office, Rise shows you the difference between getting ahead and just working hard. PATTY AZZARELLO is a successful Silicon Valley executive who now runs her own management consulting company, leading business transformations and positively impacting the careers of thousands of people across the world. She lives in Carmel Valley, California. Visit azzarellogroup.com. RISE 3 Practical Steps for Advancing Your Career, Standing Out as a Leader, and Liking Your Life by Patty Azzarello Foreword by Keith Ferrazzi INTRODUCTION-Working versus Succeeding PART 1 DO BETTER-HAVE MORE IMPACT WORK THE RIGHT WAY 1. Be Less Busy 2. Ruthless Priorities 3. Make More Time 4. The Agony and the Paycheck 5. They Shoot Workhorses, Don’t They? WORK AT THE RIGHT LEVEL 6. The Level Dilemma 7. Delegate or Die 8. Better with Less 9. Trust and Consequences PART 2 LOOK BETTER-BE VISIBLE, BUT NOT ANNOYING EXECUTIVE PRESENCE 10. Credibility and Relevance 11. Your Personal Brand 12. Look Better! STANDING OUT 13. Be Visible, But Not Annoying 14. Selling Your Ideas PART 3 CONNECT BETTER-GET SUPPORT BUILDING CONNECTIONS 15. Get Help 16. Authentic Networking, Not Politics 17. Imagine That! LANDING THE BIG JOB 18. The Experience Paradox 19. Going Big 20. Getting on “the List” PART 4 GO!-MAKE YOUR WORK, AND YOUR LIFE, WORK 21. Work and Life: Be Better at Both 22. Executive Confessions Epilogue Resources Acknowledgments About the Author Index




