Description
“If you want to know how to make innovation a reality, read this book before your competition does!” Dr James Canton, CEO & Chairman, Institute for Global Futures The Innovation Book is your hands-on guide to turning new thinking into exciting opportunities. The quick-read format features an overview of each topic, what success looks like, the pitfalls to dodge and an action plan of what you can start doing – right now – to achieve success. Includes: * Your Creative Self – how to become a more powerful innovator * Leading Innovators – how to inspire and motivate creative people * Creating Innovation – how to develop and test new concepts * Winning with Innovation – how to sell your new ideas * The Innovator’s Toolkit – 20+ tools to help you create, shape and share your ideas * The Innovator’s Case Notes – real-life examples of innovation in action; what would you have done? About the author Author’s acknowledgements Publisher’s acknowledgements Introduction How to use this book? What is innovation? part one: Your creative self Nurturing your creative genius Seeing what others do not see Becoming a more powerful innovator Giving up old ideas for better ideas part two: Leading innovators Building a better, bigger brain Organising people for innovation Creating powerful innovation culture Motivating innovators part three: Creating innovation Using the power of (creative) rebels Making new ideas useful Grinding your way from insight to (successful) innovation Measuring (unmeasurable) innovation
